JOURNEY 01 · THE HARDCORE GRINDER
Step 1 of 5
Ahmed Al-Rashidi
THE HARDCORE GRINDER
EWC SEGMENTEsports Fanatic
Age24
LocationRiyadh, KSA
GameValorant (Immortal 2)
TeamTeam Falcons
Intent Score94 / 100
Fan TierTier 1 — High Value
AWARENESSStep 1 of 5
Targeted Ad on Instagram
Ahmed sees a Valorant-specific EWC ad in his Instagram feed. STAGE AI identified him as a 'High-Intent Competitive Gamer' based on his game telemetry, Team Falcons follows, and past event searches.
EWC 2026 PLAN·Expand the Audience·Drive awareness via personalised paid media
STAGE AI SIGNAL
Fan ID matched: Valorant rank Immortal 2 · Follows @TeamFalcons · Searched 'EWC tickets' 3× in 30 days. Confidence: 94%
FAN ACTION
He taps the ad — it takes him directly to the Valorant Week 1 page, not the generic homepage.
PERFORMANCE SIGNAL
CTR: 4.2% vs. 1.1% generic (3.8× uplift)